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How to Minimize the Impact of a Data Breach
- Source: PCWorld | Tags: Data Breach, Identity Theft Resource Center, Security | Posted by: Nitin | Posted on: Oct 06, 2008
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Thirty-one percent of customers -- nearly one-third of a company's client base and revenue source -- are terminating their relationship with organizations following a data breach, according to a recent study by the Ponemon Institute.
Sound the customer retention alarm.
When it comes to a data breach, companies are making some major mistakes and as a result, customers are beating the street -- potentially paving a pathway for your fiercest competitor.
The good news is you can prevent it and avoid the costly impact of a breach: first, by putting a proactive plan in place and second, by adopting tactics that maximize retention.
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